mrly was founded in december 2016 by kyoko seki and trevor potulski. after spending a combined nineteen years in fashion retail at abercrombie & fitch, they each decided it was time for a new adventure. in august 2016, on a business trip to hong kong, they discussed the future and their hopes and dreams. upon realizing that they both aspired to build their own business, kyoko and trevor decided that, rather than continue dreaming, they were going to do something about it. over the next few months, they discussed various ideas for a business. finally, after the birth of trevor’s second child in october, it became clear to them both. they decided to combine their experience in fashion retail with their love and passion for their children and build a clothing brand for kids. from there, mrly [pronounced MAR-lee], an acronym for the initials of their four kids, was born.